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Business Spotlight

Weekend Feels: Maharashtra's Camping Guru Marks Explosive Growth

Weekend Feels' success story highlights the growing appeal of accessible, affordable outdoor experiences.

Weekend Feels
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Weekend Feels, the Maharashtra-born adventure specialist, has etched its mark on the state's camping scene with a 40% year-on-year growth in bookings and a phenomenal 50,000+ happy campers across its 10+ locations. This bootstrapped gem, driven by a passion for outdoor exploration, has become a haven for city dwellers seeking starry nights and crackling campfires.

"It's been an incredible journey," shared a spokesperson for Weekend Feels. "Seeing so many people embrace the joy of camping, disconnect from the everyday, and reconnect with themselves and nature has been truly inspiring."

Pawna Lake Camping

Pawna Lake, nestled 25 kilometres from Lonavla, has solidified its position as the ultimate escape from city life. This picturesque haven, adorned with rolling hills and shimmering waters, welcomed over 11,500 campers in the past year. Weekend Feels' carefully crafted itinerary caters to everyone, from families seeking quality time to couples wanting a romantic escape and friends seeking shared adventures.

The Pawna Lake experience blends adventure and relaxation, offering early morning walks along the lake's edge, joyous evenings spent around crackling campfires, and challenging excursions through the nearby hills. It's no surprise that this simple getaway has captured so many hearts, proving that sometimes, the most lasting memories are made under the open sky.

Beyond Camping

Sparked by campfire stories and bathed in starry skies, Weekend Feels ignited a wanderlust wildfire in the final quarter of 2023. Over 9,300 adventurers caught the camping bug, sending revenue soaring to Rs. 1.05 crore! This contagious thrill of escape didn't dim on New Year's Eve, as a massive 1,800+ chose Weekend Feels for an unforgettable celebration under the stars.

Weekend Feels undoubtedly doesn't take its success for granted. The company intends to broaden its product line by March 2024 and introduce water sports and adventure activities to Maharashtra's scenic beauty. This expansion, driven by customer demand and fueled by the growing desire for authentic outdoor experiences, promises to open a new chapter for Weekend Feels and empower a new generation of adventure seekers.